Neue Grafik was a shorter lived publication that was issued in mainly three countries. In English Neue grafik translates to "New Graphic Design". Its purpose was to be an international design review publication. It represented the strict philosophy of Swiss design, and even though it has been out of publication for more than 50 years it still is considered an institution of a singular approach to design. I found this image in Graphic Design Referenced by Bryony Gomez-Palacio and Armin Vit. Swiss design has to be one of my favorite design eras that is why it caught my eye.
This is a AGI Congress and exhibit poster done by Staff Geissbuhler who studied at the Basil School of design. I found this image in the book Graphic Design Referenced by Bryony Gomez-Palacio and Armin Vit. This was chosen by the authors to represent some of Geissbuhler's better works. I found the composition interesting because of its positive and negative spacing. The big bold sans serif type, with the image of the chariot racer and horses makes it intriguing to me. This was designed in 2005.
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